Mer Olson Mer Olson

Why Hiring an Expert is Essential for Your Business

When trying to grow a business, it’s important to have a strategic marketing approach that will allow you to have a competing edge. While it’s tempting to want to do it all or opt in for your own DIY marketing; there are many reasons why it’s essential for you to hire a professional.

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Elizabeth Merritt Elizabeth Merritt

The Small Business Boost: User-Generated Content (UGC)

In the world of marketing, small businesses wield a powerful tool known as User-Generated Content (UGC). User-Generated Content (UGC) is simply content created by customers, not the business itself. It includes things like reviews, social media posts, photos, or videos made by people who've experienced a product or service.

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Elizabeth Merritt Elizabeth Merritt

The Power of Ambassadorship Programs for Small Businesses

Ambassadorship programs provide a unique opportunity for small businesses to foster authentic connections with their audience. By partnering with individuals who genuinely love your brand, you tap into a network of advocates who can share their real experiences; creating a more trustworthy and relatable narrative.

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Elizabeth Merritt Elizabeth Merritt

How the Metaverse is Reshaping Businesses in Social Media 

Listen up! The Metaverse is not just a buzzword for tech giants but a game-changer for businesses of any size. Imagine a space where physical and digital worlds seamlessly merge, and your business transcends the limitations of the traditional online presence.

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Elizabeth Merritt Elizabeth Merritt

Optimizing Your Brand’s Potential With Keywords and SEO 

One of the best ways to have your brand stand out is by optimizing your specific keywords and utilizing SEO. What is SEO? SEO stands for search engine optimization. This is crucial for when you are trying to reach your target audience. Optimizing SEO and keywords for a small brand is like planting seeds in a digital garden.

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Elizabeth Merritt Elizabeth Merritt

Putting a Face to Your Brand: Boosting Organic Engagement on Social Media

In a world where connections are made online, it's crucial to humanize your brand and let your audience get to know the people behind it. Not only does this foster trust and authenticity, but it also has a significant impact on increasing organic engagement. Here are some reasons why showing your authentic self on social media can be a game-changer for your brand's success:

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Elizabeth Merritt Elizabeth Merritt

How to Benefit from Social Sharing

In today's digital era, social sharing is more than just posting updates; it's a powerful tool for building connections and amplifying ideas to promote your brand! It gives insight to your audience of who you are and what you do.

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